We partnered with the International Finance Corporation (IFC), a member of the World Bank Group in early 2017, to survey international visitors to the country in the hopes of ascertaining key patterns in travel and activities that are being undertaken by foreign visitors.
The reasons for the undertaking of the PNG IVS vary but are all related to the need for accurate data that was somewhat lacking in previous years. Data that is key to industry decision making.
The program started on January 1, 2017 when we began registering email addresses of visitors supplied on the Arriving Passenger Card at the Jackson’s International Airport in Port Moresby. Visitors were then emailed a survey link asking them to participate in the survey.
The New Zealand Tourism Research Institute of Auckland University was engaged by the IFC to conduct the online survey. We at TPA participated in an assisting capacity to collect data on the ground per se.
The information collected from the survey helped us to develop the national tourism policy as well as providing insight into the travel trends and market needs of international visitors.
For further information our PNGTPA marketing research and statistics coordinator Mr Noah Mikmik on email: [email protected]